Plumbing Websites: Leaking Money Every Month

Executive Summary

Mobile Performance: The Ugly Truth

Google's PageSpeed Insights measures real-world performance. Here's how they scored on mobile:

Plugin Fragility: A House of Cards

Every plugin is a potential point of failure—an update that breaks your site, a security vulnerability, or an abandoned project. Here's the breakdown:

The sites with 20+ plugins face the highest maintenance burden—each update cycle risks breaking functionality, and the more plugins you have, the more likely conflicts become.

Page Builder Lock-in

Page builders promise easy editing but create vendor lock-in and performance overhead. Here's what they're using:

80% of WordPress plumbing companies use a page builder. While these tools make editing easier, they add significant performance overhead and make future migrations more complex.

Security Concerns

Outdated WordPress installations and vulnerable plugins are the #1 attack vector for hackers. With plumbing companies handling customer contact and payment information, these security gaps pose significant business risk.

The Real Cost of WordPress

We calculated the true cost of ownership including hosting, security, plugin licenses, maintenance time, and developer support:

By migrating to a modern platform like Webflow, plumbing companies could eliminate plugin costs, reduce security overhead, and drastically improve performance—all while cutting their total cost of ownership.